About This Image

Although he was a photographer in the early 1920s, Harry S. Hood opened a new Hollywood-style studio for commercial photography in Philadelphia at 12 South 12th Street (the Philadelphia Savings Fund Society Building) in mid-1936. The Philadelphia Library Company has a photograph of this building by Hood in its collection. The Hood Illustration Studios, as it was called, had completely air-conditioned facilities, which was quite unusual for the time. The studio also had a cinema-style lighting system. It was considered to be one of the few studios that were comparable to the finest photography studios in New York and Chicago. While it focused on advertising and other commercial photography, the studio also produced portrait and wedding photographs with great skill, and a few "art" photos. The studio was active through the 1940s.

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